I landed on a digital marketing career path about five years ago, but have been working in the communications field for over eight years. With an undergraduate degree in English Rhetoric & Media, and Italian, and a Master of Arts degree in Communications (not to mention a slight obsession with social media and internet cultures), digital marketing found me. Let’s be honest- what else is a technologically-capable millennial going to do with multiple language degrees?
I started out blogging for my undergraduate university, writing fashion and lifestyle articles as a staff writer for the school newspaper, and managing departmental social media accounts. Then I went on to get my MA in social media and selfie studies (really!), branding myself as a selfie expert along the way. Since graduation, I’ve worked with charities, small businesses, and local artisans to help build their professional brand image, exponentially grow their social media presence, and ultimately grow their business.
When I’m not on the internet, I can be found working out, exploring my home of Toronto, ON, and reading all of the books.
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